Photos vs. Perfectionism: The Truth
Karen Moreland Published on: 12/19/2025
Your photos are probably fine—your expectations are the problem. Here's why good enough photos achieve your goals better than perfect photos you never post.
Non-Tog Content
Quick Fixes for Common Photo Problems
Karen Moreland
Why Perfect Photos Don't Sell
Karen Moreland Published on: 11/29/2025
Perfect product photos don't sell better than good enough ones—they just take longer to post. Here's why "good enough" photos outsell perfect ones every time, and how to stop perfectionism from killing your sales.
Non-Tog Content
I Charged $1,200 to Photograph an Ugly Pipe
Karen Moreland Published on: 10/27/2025
I charged $1,200 to photograph an ugly industrial pipe. What made those photos professional had nothing to do with gear or talent—here's what non-togs miss about professional photography.
Non-Tog Content
The 3-Photo Rule Non-Togs Need to Know
Karen Moreland Published on: 10/26/2025
Every product listing needs exactly three types of photos. Learn the hero shot, detail shot, and context shot framework that covers everything buyers need to make confident purchase decisions.
Non-Tog Content
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